Image of Diamond website

Diamond Skin Care Ltd - full service

2024

Norwich

Diamond has a clear vision well articulated: Science. Skill. Service. They also have a clear growth strategy, and the brief was to support this through intelligent marketing. With 90% mobile users and a large traffic volume from image-based search, WhatsApp seemed a natural progression for enquiry management. In just a week, conversion as compared to the previous chat bot and instant chat solution doubled. We also took the website from failing to passing core web vitals in the first 2 months!

The project also involves lots of detailed SEO and CRO work to drive revenue, with the ultimate goal being to support the growth of the company. Insight from SEO tools has provided a platform for articles and advice pieces that support demand generation to the site, complemented by UI and UX work to support conversion rate optimisation.

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